Database services
With so many marketing streams returning data, maintaining a clean, accurate and useful database is now harder than ever. You need a bespoke database built to your needs, designed to be flexible enough to change with your business whilst remaining safe and secure.
Integrated data services
Our data solutions are designed with integration as a key driver in the design process. This means you can connect all your data streams to provide a central repository to form the backbone to your marketing decisions; whilst also easily linking back into your marketing output.
Ensure marketing success
Our data and marketing team can provide the professional support and strategic guidance you need to maximize the value of your technology investment. Capitalize on customer data by seeking insights to drive data-driven marketing.
Give your data a safe home
Your marketing database has to be good so the right people see your messages at the right time. Build powerful one-to-one connections with your customers and help get your message to the people who matter.
A single database for cross-channel insight
Quality data
Eliminate poor spelling, standardise capitalisation and prepare and re-format address data. Correct partial, incorrect or outdated postcodes. Add missing and remove unwanted information.
Cost effective data
Resolve address data problems which hamper profitable business including costly post bills and cut wasted mailings.
Safe data
We are GDPR Compliant and all data is held within the UK.
Accurate data
Captured data goes through our rigorous verification process to ensure a greater than 99% accuracy. In addition run your data against the Royal Mail PAF file to ensure your address data is up-to-date.
Integrated Services
Our database and email marketing services are fully integrated to make sure you can be agile and deliver dynamic right-time messages.
Address Services
We use the full Royal Mail PAF data (covering all 28.5 million letterbox locations) to ensure your database is as accurate as possible.
Data Segmentation
Raise the level of your business insight by taking advantage of our campaign feedback and performance metric technologies.
Data Consultancy
We work with your team to help you gain a greater understanding of data, helping you map out and execute your marketing strategy
Data capture and competition response
Do you need to capture data from many different types of paper document including: coupons, vouchers, surveys, receipts and undelivered mail returns as well as email, online and SMS?
Our current capacity is 200 keying hours per week which equates in straight names & addresses terms to a capture level of a minimum of 50k per week.
Leverage our data capture capabilities to offer competition response management and administration services. Currently we receive around 3 million entries a year for clients.
Secure Data
Our servers are located in London at Europe’s leading data centre provider ensuring industry leading robustness and security. On top of that we run the latest hardware (Intel E5 Processors, SSD Storage, 40Gbit Network) all with multiple levels of redundancy.
As a minimum we backup all client databases on a daily basis. We have strictly enforced access control policies and vet all third party services to ensure that they meet or exceed the requirements of data protection legislation and have appropriate security and backup policies.
Quality assurance
We support and abide by the General Data Protection Regulation (GDPR) and meet ISO 9001 and ISO 27001 standards.